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HiPPOs and the Product Roadmap: How to Manage Senior Stakeholder Intervention

By Ryan Strong

Don’t let someone’s intuition overshadow data-driven decision-making. Use these strategies to manage the highest-paid person’s opinions (HiPPO) and build robust, consistent processes around your product roadmap.

6 minute readContinue Reading
ProductIcon ChevronProduct People and Teams

A Product Designer’s Guide to Competitive Analysis

By Chandan Mishra

A competitive product analysis can dramatically improve customer satisfaction and conversion rates as well as give assurance that you stand apart from your competitors.

7 minute readContinue Reading